Outside the original Patisserie Valerie in Soho central London. The was the first store on Old Compton Street, that has now become a very successful chain of patisseries.
Patisserie Valerie was originally conceived in Frith Street Soho in 1926 by Madam Valerie. She came to London on a mission to introduce fine Continental Patisserie to the English. It was an instant success.
During the Second World War the Frith Street premises were bombed by the Luftwaffe and Madam Valerie subsequently set up shop around the corner in Old Compton Street where her legacy continues to this day in our Soho branch.
The unique café-atmosphere includes the decor left over from the 1950's epitomised by the now famous Toulouse-Lautrec style cartoons by Terroni.